ABOUT OUR PRICING POLICY
Kindly note that in order to help protect your investment in Virtual Pose ®, we have a strict pricing policy: Once an online pose or collection of poses has been published, its price never goes down.
Furthermore, you'll notice that some newly introduced items are priced less than others. I assure you that this is not a random act.
Firstly however, let me explain briefly why the Online Collection (in general) has always sold at a premium when compared with its traditional counterpart (Book & CD-ROM):
In one (or three) word(s): "Supply and Demand coupled with web hosting charges that were a lot more expensive than today's"
You see, in a perfect world, the revenues from the Online Collection would be equal to that of the Book and CD-ROM Collection. Then, and only then, could we have comparable pricing between both modes of distribution. But this has never (ever) been the case. Hence the price difference between the two modes of distribution. Still, underneath it all, there was a silver lining:
For one thing, and to keep things fair, we made sure that no Online Collection would ever duplicate whatever would be currently in print.
That is why, for example, the "Virtual Pose ® 3" book and CD sells at a fraction of what the "Virtual Pose ® 3 Cutting Room Collection" sells for. The end-result was a symbiotic relationship between these two components: The Book functioned as a marketing tool for the the Online Collection and vice-versa. Add to that the fact we refuse to reduce the price on any Online Collection after having sold it at a premium price!
Secondly, and taking all these above factors into consideration, the real question became this:
How successful would we be if — and for the first time and as part of our "GO GREEN" initiative — we were to introduce an Online "VP" collection without any "Book with CD-ROM" counterpart and sell it at around what a Book with CD-ROM might cost?
And that's when when we introduced the Master Collection 1, then Vintage Collection 1, 2, and 3.
So far, the response has been favorable — thanks mainly to the goodwill our brand has built over the years (we've been around since 1998).
Thirdly, if we can maintain this reasonable momentum, you will see more poses and models offered at a rate faster than any book and/or CD-ROM version could ever hope to achieve. In fact, I often tell people that the business of publishing has turned me into a spiritual person.
Where else am I forced to deal with eternity on a daily basis?
Thank you for continued support!
Warm Regards,
Mario Henri Chakkour, AIA